Post Production

AS

• Adobe Photoshop Elements: magic eraser, magnetic lasso tool, saturation alteration, contrast alteration, grey scale alteration, blur tool, text tool, eraser, rectangular marquee tool, crop tool, eyedropper tool, brush tool and paint bucket tool.

Improvements to skills: gained more knowledge on the tool uses, found it easier to manipulate images to look how I wanted them to, better at using the tools effectively and overall created a better magazine.
Strengths: looked professional, easy to use and wide variety of manipulation offered.
Weaknesses: time consuming, difficult to use for more intricate things and I didn't have the software at home.


A2

• iMovie: cut clips and audio, colour and light alteration, speed adjustment, removing audio from the filming, cropping of visuals, ken burns of images and syncing of song.
• Adobe Photosop Elements: saturation alteration, contrast alteration, text tool, colour alteration, blur tool, spot healing brush, crop tool, eyedropper tool, brush tool and paint bucket tool.

Improvements to skills: more effective at using Photoshop, better at filming, better at editing, found it easier to sync the song and the visuals together, easier to manipulate the clips and created a better video.
Strengths: easy to use, quick and efficient, good quality and looks professional.
Weaknesses: I never used it before so it took a while to figure out how to work everything correctly.


Evaluation
For both pieces of my coursework I used similar technologies such as Scribd, Slideshare and Prezi which I believe I used more effectively for my A2 because they looked better and there was more information given. A new technology that I used in A2 was youtube, which worked effectively as it put across our information easily and professionally.

The filming of the conversation wasn't as difficult as the filming of the 3 minute music video and the Busted prelim video because more footage was needed in order to film the work we did at A2, as both the A2 pieces where longer in length and more detailed. The conversation work also didn't include any extra audio that wasn't from the footage, whereas both the Busted and music video needed to have the song included. This made it more difficult to film the music videos because we had to make sure that the visuals would match the audio in order for it to look professional. Therefore, the work that we did for our A2 filming was obviously more advanced than the filming we did at AS, indicating a progression in skills.
The Photoshop skills we needed for the coursework pieces my magazine for AS and the digipak and magazine advert for A2. I think after using Photoshop throughout the entire coursework in AS improved my skills, meaning that it was easier for me to use Photoshop quickly and effectively during my A2 coursework pieces.

Postproduction choices:

1. genre
2. target audience
3. the narrative for the video
4. representation of the artist
5. repeated elements to interlink everything
6. the media language